Legendary driver Walter Rohrl recounts the glory days of Porsche Rally Racing

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Porsche has been on a roll lately producing videos telling its story. The automaker has already covered its greatest concept cars, its rarest production models, and even its coolest aerodynamic bits. Now, in a bid to sell even more Panameras, Porsche has launched a new series of “video magazines” chronicling other great moments in the company’s history.

Porsche released the first video today (it’s 9:11, got it?), covering a wide range of Porsche-related topics. The film begins with an interview with rallying legend Walter Röhrl, where he reminisces about a particularly foggy rally stage and what it took to claim victory. It then cuts to a quick animated clip showing off some of Porsche’s most outrageous color choices over the years.

After that, the video takes time to walk through the history of the company’s first foray into water-cooled front-engine sports cars like the 924 and 928. Who can resist cool retro graphics like this? ?

Porsche transaxle car graphic

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Sure, this could be a well-thought-out ad to encourage nostalgic shoppers to buy a new Porsche, but it’s just too cool not to share.

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